El Tour Expo & Fiesta

Races: Indoor Non-Profit Organization Booth · Indoor Local Bike Shop Booth · Indoor Bike Industry Booth · Indoor Exhibitor Booth · Outdoor Non-Profit Organization Booth (Saturday Only) · Outdoor Exhibitor Booth (Saturday Only) · Indoor & Outdoor Exhibitor Booth (Thursday & Friday Indoors & Saturday Outdoors)

Be part of the El Tour de Tucson Expo & Fiesta!

El Tour de Tucson is preparing to host the 43rd Tour and was recently recognized by USA TODAY as the TOP ROAD CYCLING EVENT in the country! We hope you participate in this year’s 3-Day Expo & Fiesta (November 19-21, 2026). Over 10,000 cyclists and over 1,500 runners participate in the world renowned event annually.

Since 1983, thousands of cycling enthusiasts, friends, family and fun seekers descend upon downtown Tucson to enjoy El Tour de Tucson! This year El Tour was recognized by Participating exhibitors have an exclusive opportunity to showcase their brand and interact with attendees in a festival atmosphere. The El Tour de Tucson Expo & Fiesta is FREE and open to the public.

Meet, greet, and engage riders that have come to pick up their registration packet for El Tour, then stay to check out the latest and greatest the bike universe has to offer! The El Tour de Tucson Expo & Fiesta is a great opportunity to promote your business or organization as well as sell products at one of Arizona's largest special events.

For two days prior to El Tour, over 10,000 cyclists and attendees interact with exhibitors, from big brands to local shops. Merchandise sales, product demos, giveaways, panels, contests, beer garden and entertainment daily — it’s all at the El Tour Expo & Fiesta.

Booth space is now indoors at the newly renovated Tucson Convention Center's Exhibition Hall in Downtown Tucson. There is also outdoor options on the surrounding grounds for large displays and trailers on ride day only. Wifi access, an 8-foot table, and 2 chairs are included per 10' x 10' booth. Tents and electricity are not included, but are available at an additional cost.

Expo & Fiesta/Packet Pickup Days/Hours

Thursday – November 19th, Noon – 8pm
Friday – November 20th, Noon – 8pm

El Tour de Tucson Ride Day/Hours

Saturday – November 21st, 6am – 5pm